HARD ROCK HOTELS
How cool is this?! Z is the public relations agency-of-record for Hard Rock Hotels around the globe. We literally get to share the iconic rock-n-roll hotel brand story to potential hotel guests, meeting planners, event attendees and casino guests in markets from Orlando to Ibiza, from Biloxi to Bali, and from Punta Cana to Penang. In addition to generating tons of publicity, our creative approach to PR also generates an amazing return on investment through promotions, co-branding and event activation. There is also a serious business side to the relationship as we introduce Hard Rock to potential and new markets.